Showing posts with label Fiat. Show all posts
Showing posts with label Fiat. Show all posts

March 6, 2012

Confession #40: Americans dislike some really nice cars

Jaguar XF Sportbrake (Jaguar Cars photo)
The annual Geneva Motor Show is typically a parade of new, sometimes good-looking, cars that won't be available to Americans. It's exciting and disheartening for the fanatics who long for the ability to buy a weird French car in the States, or want something exotic that doesn't cost as much as a Ferrari. But lately, it's carmakers like Jaguar and Volvo who are witholding not only engines, but full-on body styles and new models from the US.

Companies say over and over Americans don't like wagons. I'm not one of them, along with a lot of other automotive commentators – we'd gladly take one over a lumbering crossover that's no more practical and a noticeably less efficient. But people with actual checkbooks have shown exactly what they'll pay for. Volvo, the byword for wagon, doesn't sell any of its V50, V60 or V70 wagons here anymore. The XC70, its only wagon-like model, finds maybe 4,000 new homes every year, compared to around 20,000 a decade ago.

Most people probably don't remember Jaguar, a name more synonymous with luxury sedans than load-luggers, sold a wagon version of its little X-Type sedan in the US from 2005 to 2007. The X-Type itself was a low note in the British brand's history, but the wagon derivative was particularly unloved – I think I've seen three out in the wild in my life, and about as many on eBay. So I can understand the company's apprehension to bring the stunning XF Sportbrake across the Atlantic.

February 28, 2012

Confession #39: Grandpa would want more cylinders

Cadillac V8 (Flickr/Hugo 90)
About five years ago, I was standing next to my grandfather watching a commercial for the then-new Cadillac CTS and the announcer was touting its direct injected V6 with 300-something horsepower. My grandfather, long past his driving years but still filled with memories of his '76 Coupe de Ville, turned to me and asked, "Does having a V6 cheapen a Cadillac?"

Grandpa raised a good point. I, raised on turbo fours and preferring condensed European power to the brute force that's long been an American philosophy, thought it was a non-issue at the time. To him, a Cadillac wasn't a Cadillac without eight cylinders. (I wasn't born yet to ask him what he thought of the Cimarron). He never really forgave GM for their downsizing in the '70s and '80s, either. If Grandpa were around today, I wonder what he'd say about the new Cadillac ATS, the 3-series opponent that features two four-cylinders in its engine roster. He'd probably hate it. And, after much thought, I kind of have to agree with him.

February 9, 2012

Confession #38: How I learned to stop worrying and use Pinterest to share pictures of cars

Photo: Creative Commons/Flickr/extranoise
I try to stifle a chuckle every time I hear someone call themselves a social media expert. How can you be an expert at something that wasn't even around a decade ago? Does anyone really know how to teach social media? It's like a trial-and-error process. The "social media expert" title is even less applicable to me. Sure, I spend quite a bit of time on Facebook and Twitter, but I was not an early adopter of either of those platforms. I only started using Google+ in earnest a few weeks ago. And Pinterest? That just happened this week.

What's Pinterest? Well ... I don't really know. It involves pictures, that's for sure. And I'm not a picture person. I love words. I'm less hot on images. But ever since I was persuaded into believing Pinterest was a good thing for journalists, I've been struggling to find a way to fit it into my life/work. The object is to make a series of boards based on a certain topic and then "pin" images of certain things you like to those boards, sort of a digital cork board. It's something I never needed in my life, I barely hang pictures or posters on my walls. Then I had an idea.

April 19, 2011

Confession #23: It doesn't have to be a supercar to be cool

Forbes recently published a list of "Cars that will make you cool." To the surprise of probably no one, they're all outrageously expensive things most people couldn't afford in a lifetime, even if they sold some vital organs.

No question, cars like the Spyker C8 Aileron and Ferrari FF are cool, but part of their appeal comes from the fact that they're exotic and unattainable by most. Therefore, are there new cars that are cool and aren't all high-cost, low-practicality sports cars?

2012 Fiat 500 Sport (Fiat USA photo)
Fiat 500: Small cars are cool again because rapidly rising gas prices are making everyone regret purchasing lumbering vehicles that drink too much unleaded gas. Until now, if you wanted a small four-seat car with some style, the default choice was a Mini. And that was great, because the Mini Cooper S in particular is a fantastic car to drive, seats four (or two in much greater comfort) and offers decent luggage space with the rear seats folded. Best of all, it's perfect for parking and maneuvering tight city gaps. While a Smart ForTwo is better in both regards, you could use a Mini as your only car. But what makes the Fiat cool is that there aren't a million of them on the street. Until the 500 starts selling by the hundred thousand, it's cool because it's a great alternative to the Mini, without being a Mini.

March 17, 2011

Confession #21: Who wins in the battle between ad dollars and newspaper auto critics?

As a journalist, and one with an admittedly purist mindset, events like Scott Burgess' resignation over The Detroit News' siding with an advertiser's scorn for a car review doesn't sit well with me.

2011 Chrysler 200 Sedan (Chrysler Group LLC photo)
This case in particular seems worse. It's not like a Jeremy Clarkson or even a Dan Neil review, which, while well-written, usually require readers to take many things with a grain of salt. Burgess doesn't have that reputation, and this frank and honest review of the 2011 Chrysler 200, published March 10, was pretty fair. But an advertiser that does business with the paper disagreed, essentially giving editors the choice of a editing the review to remove some unfavorable opinions or losing his ad dollars.

For those out of the loop, the Chrysler 200 is a moderately refreshed version of the Chrysler Sebring, one of the worst products to come out of Chrysler under Daimler's rule and one of the big reasons Chrysler fell on its face during the financial crisis. Under Fiat's stewardship, a renamed version with a new V6, new styling and interior changes has just hit showrooms.

More recognizable to non-auto types, it's the car Eminiem drives in the much-viewed "Imported from Detroit" commercial Chrysler premiered at the Super Bowl.

November 6, 2009

Confession #7: The Italians are coming

The badge may say Chrysler or Dodge, but in five years the car you rent from Thrifty or Dollar or whatever will be American on the outside and Italian on the inside.

Fiat may own just 20 percent of the Chrysler Group, but it's already going to have a profound effect on the future lineup of the smallest of Detroit's Big Three.

The highlights are this: the brightest points of the Chrysler product line are staying in place. That means Jeeps like the Grand Cherokee and Wrangler, the LX cars (300C, Charger and Challenger) and the minivans (Grand Caravan and Town & Country) aren't going anywhere. In fact, Fiat's rumored to be exploiting them, like their rumored plans to put a future Maserati or Alfa Romeo on the LX chassis and a future JGC-based Alfa SUV (pray that doesn't happen).

But the sore points of Chrysler -- basically everything else -- is going under Fiat rule. That eventually will mean smaller and more fuel-efficient cars with better build quality.

Autocar's Hilton Holloway has a point. There's a reason to be skeptical about the plan because it's going up against what GM and Ford have going in the American market. And now that the General has denied Magna the chance to share custody of Opel, that means the Germans will play more of a role in making sure there are world-competitive in the small car arena.

The only real distinction to Chrysler's new five-year plan is the Fiat 500. The car that made the new Mini look mundane will be saving the bacon of selected Pentastar dealers late next year and could prove to boost sales traffic like the British icon did to BMW centers. If anything, it could suddenly attract a whole new market to Chrysler dealers and maybe some more people will consider products such as Jeeps again.

Frankly, I still have a secret admiration for some Chrysler cars, like the Challenger and Jeeps, and a respect for more mainstream ones like the Charger and minivans. But there's no cachet to the Chrysler or Dodge brands that will make me lose my affection for Subaru, VW, or anything else European for that matter. If Fiat can't do what Daimler ultimately refused to do, there won't be anything left of Chrysler.