Confession #60: Better car dealers are not made with better decor

Photo: Creative Commons/Flickr

How important is a marble floor, free coffee and some nice chairs? Or an off-road test track and consistent branding? And is any of this important for your local car dealership?

Not if the dealers are hard to get to and still difficult to deal with once you get there.

Confession #57: You can laugh at Peugeot-Citroen's US plans until they actually return

Citroen DS5 (Photo: Citroen)

Please forgive those of us on the Internet for getting giddy over the phrases "PSA" and "US re-entry" in the same headline. Seeing the things French automakers are putting on the auto show stands in Europe and China these days makes us American car fans envious.

After these latest quotes from brand exec Yves Bonnefort pushing PSA's DS premium line of Citroens, there's a glimmer of hope we may finally get French cars in the US sometime next decade. Or maybe it's just another false start to trick the auto scribes and bolster the pessimists.

Whatever the reality, importing a line of upscale DS cars doesn't sound totally out of the realm of possibility in this age of premium brands for the masses.

Confession #55: The Jaguar XE needs to be special so we can never say X-Type again

Jaguar XE (Photos: Jaguar)

The Jaguar XE is supposed to make you think of the future. The company wants you to look at it and see your future car, more than anything else. But it represents the company's future volume brand, and reassuring its future altogether.

Which is unfortunate because that's exactly what they wanted you to think 13 years ago with another small sedan that began with an X. The Jaguar X-Type was that compact BMW 3-series-fighter that was supposed to propel Jaguar into the mainstream luxury world once and for all. And it's mentioned in just about everything written about the XE this week. I quit counting after about a bazillion.

Would anyone remember the X-Type if the auto-writing world didn't bother to mention it every now and then?

Confession #53: The thrill of an Acura isn't what's on the outside

2015 Acura TLX (Photo: Acura)

For a while now, people (myself included) had written off Acura as a maker of extremely competent sedans that didn't shout about themselves. Since the high-water marks of the mid-2000s, they took to making cars with bizarre styling that were kind of ho-hum overall.

And since then, Acura made a name for itself by building the insanely popular MDX crossover. Then they made its little brother RDX all V6 and conventional and sales took off. So why even bother with sedans anymore when the market is shifting to crossovers anyway?

Acura apparently bothered with the TLX, their new midsize sedan. Except for its overall appearance.

Confession #52: It should be easy to make a Subaru Outback

2015 Subaru Outback (Photo: Subaru)

The Subaru Outback is an important vehicle, and a surprising one. It has succeeded where the AMC Eagle and Matra Rancho failed. It's a wagon masquerading as an SUV that people actually take seriously.

It didn't happen overnight, but in about 20 years the Outback has gone from a niche vehicle to being Subaru's second-best seller and catapulting the brand itself from a quirky bit player in the US to a less quirky, significant player in the US. Subaru keeps having its "best month ever" for US sales they could really find a new way to say that.

But it's partly due to the Outback, a reasonably simple concept. So why can't anyone else make a serious rival?

Confession #48: Buick and Cadillac need each other right now

Buick Regal GS, Cadillac CTS (Photos: GM)

I absolutely feel for Cadillac right now. In my lifetime, there have been at least five big pushes to tell people "This is not your grandfather's Cadillac." And it's really only now the product has pretty much backed up that claim. That's why it sucks sales are spiraling.

It can't help that there's been a jumble of leaders over the past couple years at GM's most prestigious brand. And even after a sales bump in 2013, the momentum has been lost.

Confession #47: There aren't enough selfish people anymore to buy two-door cars

Photo: Honda

Just because a car only has one door on each side doesn't make it sexier than something that has four. But try telling this to people who insist on only having two-doors. Like a surprising amount of people I've known in my life. They tend to be single, or divorced, or childless, or not very practical. Selfish is probably too strong of a word, but it's something along those lines.

Perhaps it's the more pragmatic times we're living in these days that are making people a little more caring – caring enough to buy more and more vehicles with four doors and at least two rows of seats. And that's killing the (relatively) inexpensive two-door car. That includes coupes and convertibles.

Confession #45: I drive an old car, and that's perfectly fine

(Zac Estrada photo – Click for more photos of cars in Cuba)

The average age of the cars on the road today is 11 years old. In theory, the average car in this country could enter the sixth grade. The notion that Americans buy and sell a car every three years is completely gone. It could be the economy and continuously tight credit situations forcing people to keep their cars longer. Or it could be that cars from that era are just too good to give up.

Think about the time period these cars fall into. The late '90/early '00s time period produced some seriously good machines, a few of which haven't really been bettered by their successors. I'm starting to understand all of those people who've only owned Golf Mk2s or E39 BMWs because they say they were never beaten. Or my grandfather, great automotive philosopher he was, who searched for a car he liked better than a VW Beetle and never found one. Let's ignore that, OK?

Confession #34: Car guys need their own table

1972 BMW 3.0 CSi

More often these days, I find myself at a table with several people, some of whom I know better than others. Those people don’t know what a car guy I am, how eager I am to contribute more than my two cents on current automotive trends. There’s always one other car guy at the table, though. Sometimes, he’ll be looking for a new car and you’ll be running down a list of every new model around $30,000. Or he’ll be the guy with a restored 1972 BMW 3.0CS and you’ll have to be careful not to be visibly drooling or express so much love of old BMWs and disdain for the new ones that you insult the inevitable person at the table with a new 3-series.

I try to keep my mouth shut for as long as possible. Flashing your Car Guy knowledge right off the bat is a bad move, since it polarizes the conversation and you’ll spend the rest of the evening either shunned from less polarizing conversation (like politics or religion) or talking in a corner with the one other petrol head. This must be what getting old feels like. 

Confession #33: Give Saab a chance, but don't hold your breath

2012 Saab 9-3 Independence Edition Convertible (left),
Saab 9-5 SportCombi,Saab 9-3 Griffin SportCombi,
Saab 9-4x and PhoeniX concept car (Saab Automobie AB photo)

Last February, I was pretty elated when Spyker closed the deal to rescue Saab from the crusher of liquidation following an aborted attempt from tiny supercar maker Koenigsegg to buy the fellow Swedish brand from a bankrupt General Motors. I kept looking at my iPhone for news about the deal, occasionally getting death stares from a professor while she was talking about something. I’m not one to text during class, but Saab’s fate was fascinating to me.

The news this Halloween that Saab will be allowed to continue its second reorganization plan now that two Chinese companies you’ve never heard of will buy the carmaker and invest in it hasn’t got me quite so giddy. Pang Da and Youngman aren’t exactly big-time players in the China automotive, not like Volvo’s owner Geely anyway. Pang Da doesn’t actually make cars either; it’s a distribution company. It’s kind of like when Roger Penske’s company tried to buy Saturn, only this time Pang Da’s collaborating 40/60 with Youngman (an auto company) and Saab has its own engineers and plants.

The Chinese firms want to finally give Saab not only a serious distribution arm in their country, but produce three new model lines – including a large crossover and a small 9-1 compact rival to the Mini.

Confession #29: Admit to a big problem

'Save Saab' rally in Taiwan, Jan. 2010

Somehow it seems fitting that news of Saab’s intent to reorganize under Swedish law comes on a very cloudy, drizzly day in Boston. This is the land of many colleges and therefore many Saabs, if you believe the stereotype that all professors drive Saabs.

The company has filed for protection from creditors before. I remember the day in February 2009 when it was more likely that Saab’s former parent, General Motors, would go under than its Swedish division. And sure enough, Saab found a buyer in Spyker Cars – after a lengthy sale period.

Confession #27: Maxed-out on Minis

2002 Mini Cooper (BMW Group photo)

A disclaimer: I’ve loved the new Mini since I was a boy. I remember being a 10-year-old, rushing to my mailbox and pulling out an Automobile Magazine with a green, then-new Mini Cooper on the cover. It was love from day one.

Anytime a new one passed me on the freeway I started drooling. Any chance I got I took a ride in one. When my friend one day let my drive his Cooper S, I literally leapt at the chance – and nearly got a speeding ticket in the process. I might have been able to swing getting one as my first car – instead of the Saab I love/hate so dearly – had the insurance rates not nearly sent my mother into a panic attack. How do parents give their 16-year-old boys brand-new Subaru WRXs?

Confession #16: Hyundai's out in front

If you had told me, or anyone for that matter, in 2001 that 10 years later, the Hyundai Sonata would land on Car and Driver magazine’s 10 Best List and be one of the best-selling midsize sedan – just behind the perennials Toyota Camry and Honda Accord – I wouldn't be the only person laughing.


But crazier things have happened, such as Lady Gaga and Lindsay Lohan. Or things ending in Gosselin or Palin.

Then it’s less surprising that the South Korean carmaker, part of an industrial giant that used discarded Mitsubishi designs as the basis for its first vehicles, is now being compared not just to mainstream carmakers like Toyota or Ford, but premium brands like Mercedes-Benz and Lexus.