Showing posts with label Super Bowl. Show all posts
Showing posts with label Super Bowl. Show all posts

February 7, 2012

Confession #37: The bicker and banter begins just after halftime

If there's one thing the new Chrysler (after an Obama Administration-orchestrated rescue package and Fiat's savior Sergio Marchionne took the wheel) has been able to do, it's start a conversation after a lavish and polished Super Bowl commercial. If there's one bright spot in this absolutely heartbreaking Super Bowl (look to your right to see where I live), it's that some of the car ads this year were genuinely good. That doesn't always happen.

But while Chrysler seemed to steer the talk towards their cars last year after Eminem pulled up in front of the Fox Theater in a Chrysler 200, the discussion is all about Clint Eastwood this year. More specifically, what the veteran actor and director meant when he said in the "Halftime in America" two-minute spot before the Giants squashed the Patriots' lead.

January 31, 2012

Confession #36: Bueller? Bueller? Bueller's selling a Honda?

Car commercials were always kind of a "who's-who" of famous actors doing voiceovers. Did you know James Spader's been the voice of Acura commercials for years? Jeff Bridges has been lending his to Hyundai ads too. And the voice of Mercedes-Benz? That's Jon Hamm, or, as most people might recognize him, Don Draper from "Mad Men." And Draper's partner on the show Roger Sterling (John Slattery) spent the early part of last year posing in Lincoln ads

That's all been topped this Super Bowl season by Ferris Bueller. Err ... Matthew Broderick, as Ferris Bueller, playing Matthew Broderick. It's kind of confusing really. Broderick is the star in a Honda CR-V commercial, but he's acting like his character from the fantastic 1986 film "Ferris Bueller's Day Off." Only this time, Broderick is a middle-aged actor who plays hooky from work to drive around LA in his CR-V. Is that sad? Well, yes. It is.