Showing posts with label Opel. Show all posts
Showing posts with label Opel. Show all posts

July 16, 2012

Confession #46: I can't imagine marketers picking baby names

Opel ADAM. And some jumping people
(General Motors photo)
I won two goldfish from the Monroe School carnival when I was 8. They lived for about a week, but I still named them Bob and Buster – and no, I couldn't tell them apart. I arrived at Bob and Buster because Bob Crown appeared regularly on local TV commercials promoting his dealer, Crown Dodge. Next to him, usually sitting on a Durango or something like that, was his bulldog, Buster. Seriously, those were the best names I could come up with.

Names for living, breathing things are hard. My parents chose my full, legal name by committee. That's why, when I show off my driver's license, people sometimes die of laughter. But why should naming a car be that difficult? It is, because Opel just picked one of the first names in the baby book.